𝐄𝐧𝐭𝐞𝐫𝐭𝐚𝐢𝐧𝐦𝐞𝐧𝐭
With this step-by-step guide to creating blogs, you will see that the whole process will be very clear, and in the end, you will end up having a lot of fun with this activity which can also turn into a great source of income for you.
1 – Define the purpose of your blog
Every time someone asks me about how to create a blog, the first question I ask is what is the purpose of creating this blog, because depending on that objective, the process can take one path or another.
I will give an example. If the purpose of creating the blog is purely and simply to write about a subject that you like and have a lot of knowledge about, the process goes far beyond any initial step regarding the choice of theme.
By definition, in this case, we produce content that is the result of a passion or area of interest, that is, the theme is already defined.
If the purpose of the blog is to earn money with ads, what we call monetization of sites, the thing changes and you will necessarily have to do research to identify which topics are more profitable, what we call choosing the niche.
Not that blogs made solely and exclusively around a subject you like to write about can't generate a good income, but depending on the subject, this can become much more difficult.
I, for example, love the topic of blogging, but I would never create a blog about it, because I know that this is an area that is not profitable, as it has few advertisers and original curiosity is satisfied in the blog articles themselves, thus not generating clicks on ads. , and consequently revenue for the blog.
So remember, the second question after how to create a successful blog is precisely what your goal is with this blog.
2 – Choosing the name of the blog
Having defined the theme of your blog, it's time to give it a name. The blog name is super important both from a communication point of view and from a digital marketing point of view.
The name must be short and objective, immediately referring the user to the topic he is talking about. No complicated names that are difficult to remember or write. It's the typical situation where less is more.
Another important tip for anyone who wants to know how to create a successful blog is to include the keyword or keyword that best defines the site, in your name. Imagine a word or expression that generally defines your blog and includes it in the blog's name and its Internet address.
3 – Create a domain for your blog
Once the name has been chosen, it's time to choose your domain and your Internet address. You will need a domain to put your blog online, and this can be done at GoDaddy.
4 – How to create a successful blog? Choose the platform well
After completing the initial stages of creating the blog, it is time to define the platform and the system that you will use to create your blog, both the part visible to the public and the administrative module.
For those who want to know how to create a successful blog, this step is critical, as it will define the technical parameters of your project.
Basically, there are two platforms for creating blogs, Blogger and WordPress. Although Blogger is a very popular platform, in technical terms it is far inferior to WordPress, so cross it out of your project.
WordPress offers a lot more technical features and that is why it is preferred by 11 out of 10 professional bloggers.
WordPress is a free platform and most hosting providers can arrange to install it automatically through the hosting admin panel.
5 – Choose a good layout
Another tip for those who want to know how to create a successful blog is to choose a great layout to install, since the presentation is one of the keys to success for any type of blog, especially if you want to make money with it.
There are several free layouts available for download on the Internet, but these layouts have a serious problem, which is that they are not constantly updated, and can become outdated in a short time, due to the constant updates of WordPress.
The best option is to invest in a professional layout, like those offered on specialized sites like Theme Forest. These themes, in addition to having a professional treatment, with new features, are constantly updated.
6 – Hosting provider
Having defined the platform and layout, it's time to move on to the hosting service, that is, the place where your blog will be installed so that it can be accessed by internet users. This is another step where you can't go wrong.
If you want to know how to create a successful blog, our tip is to invest in a provider that doesn't let you down, go offline all the time, or offer a “cheap” hosting plan, but that doesn't actually work.
Since creating a successful blog involves quality hosting, if you choose poorly, you can always hire a WordPress site migration service, but this involves time and costs.
7 - Content production
The final step, and one of the most important for anyone who wants to know how to create a successful blog, is content production.
That's the secret of the thing, exclusive and well-crafted content is the easiest way for anyone who wants to create a successful blog.
Forget the story of copying other people's content, as well as being a hell of dishonesty, it won't get you anywhere, as Google rarely lists copied content on their answer pages.
8 – Structure your digital marketing
Since creating a successful blog involves good dissemination, it is important that you have a good digital marketing strategy from the beginning. This will involve dimensions such as search marketing and also social networks.
A good SEO setup for WordPress is critical. So choose very well the plugins for website optimization that you will use and also the tools for integrating your website with social networks.
