In a highly competitive job market, small details can make a difference when a professional decides which vacancy to apply for. In addition to salary, there are other factors that can be decisive for hiring new talent and retaining staff such as good employee benefits.
There are several ways to win over professionals, offering advantages that support their professional development within the company, rewards for reaching goals and presenting high performance, and even benefits that improve their personal well-being. These offers help keep employees motivated, more engaged, and more willing to deliver better results. To offer opportunities that have a real impact on the lives of professionals, Human Resources teams must be aware of trends and understand the current scenario. A demand that until a few years ago was little requested, but today has become a highlight, for example, is the provision of psychological support. In recent years, the population has faced many challenges with the pandemic, and the need for professional support has become more evident. With this, companies that offer this type of benefit become more attractive. When talking about hiring CLT, it is important to understand that some offers are mandatory, such as transportation vouchers, 13th salary, paid vacations and payment of FGTS. But companies considered to be modern, which take the well-being and happiness of the team into account, always look for other ways to benefit people, whether through performance bonuses, discounts at gyms or cultural events, and even flexible hours and home office.
The satisfaction of an employee directly affects their productivity at work. Financial problems, excessive workload, and lack of growth prospects can contribute to people feeling worn out and having less motivation to perform the simplest tasks. With that, it will be even more difficult to think of creative solutions, new product development and other strategies that can help the company grow. Having motivated employees is essential to keep a productive team. Offering benefits can also be the differential when it comes to retaining talent. No one wants to see a trained professional, who delivers results and has the potential to grow, right? Ensuring he is satisfied beyond his salary will prevent turnover, keeping a solid team.
According to a survey by Robert Half's Salary Guide 2023, 86% of professionals would like to be able to choose benefits according to their needs. Another 77% expect the benefits offered by their companies to change going forward, while 50% believe that what the company offers helps in attracting and retaining talent.
Check out the list of the top 10 benefits demanded by employees:
Health care
The most desired by employees is also one of the most common. There are numerous offers on the market today and making a private health plan is much more complex. Therefore, it becomes the most obvious and necessary advantage for people's health.
Food stamps
One of the benefits most requested by employees, the food voucher offers an allowance for purchases made in the market. With the high price of the current basic basket, it can contribute a lot to closing the employees' personal accounts at the end of the month.
Meal ticket
Another essential benefit is especially important in areas where the average cost of meals is higher. In general, companies can also provide a pantry for employees to bring their own food.
Private pension contributions
To ensure good value when they quit work, many have sought private pension options. Companies that intend to retain employees and have a career plan, aiming at a long period in the company, can contribute with social security contributions to the teams.
Dental care
Another benefit that is not always offered, but directly affects people's health and well-being is dental care. The high cost of this type of consultation keeps many people away from regular visits to the dentist, which can lead to long-term problems. It is also a much-desired option by employees.
Education aid
This benefit will bring benefits to the company itself. Betting on the continuous education of employees will ensure that they have more knowledge and tools to thrive in their positions, or develop a career plan in the organization. Companies can support with partial and full value of specializations, including post EAD, which have affordable values and will improve the performance of professionals.
Fuel allowance
To escape the high value of shopping centers in cities, many people choose to live further away, spending hours on public transport or using their vehicles to move around. Fuel aid is a great differential and can be decisive for people with this profile to choose to remain in the company.
Financial aid for home office
Another current feature of the job market is the format. The home office became a necessity during the pandemic and now many companies are adapting their teams to the model, or hybrid versions. While it doesn't work for everyone, many have identified with this type of work, and need the right equipment to work well. Support with chairs, office supplies, workstations, and necessary equipment also helps with performance.
Paid time off
Work flexibility is an item evaluated by employees. Having occasional days off, whether on holiday breaks or on your birthday, also contribute to your well-being and offers a positive image of the company.
